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DO YOU DESIRE
ALL THAT IS BRIGHTEST
IN MODERN LITERATURE,
the best work of the best writers of the period, those whose lines have the
tone, style, atmosphere, of the first social circles — then read
THE
MART
A MACA m OF
ZINE 1 CLEVERNESS
in whose pages there is not a dull sentence.
Throughout the Britisli Empire this unrivalled success is pronounced the
new king of magazinedom.
With its combined English and American editions
ITS SALES ARE
FOUR TIMES those of any other shilling magazine in the world, and
are steadily increasing. Is not this eloquent approval of the coronation of
The Smart Set ? Here is
THE SECRET OF
ITS PHENOMENAL POPULARITY :
The Smart Set is published to entertain, not to instruct — it is different from all
other magazines. Read one number, then you will understand what this means !
SO GREAT IS
I llE' UEMANLI for this marvellous magazine that frequently it is
completely sold out seven to ten days after publication.
MAKE SURE OF
THE NEXT NUMBER, The SMART SET is published on the 15th
of every month. It is full of enchantment, and most fascinating.
BUY IT TO-DAY ! On Sale Everywhere :
All Railway Bookstalls, all Newsagents, all Booksellers in Great Britain and
Ireland, and throughout the British Dominions beyond the seas.
Offices of "THE SMART SET," 90—93, FLEET STREET, LONDON, E.C.
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