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(6) Page 17 - Jelloids ahoy

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Blighty and Sea Pie > Blighty > Christmas, 1918 > (6) Page 17 - Jelloids ahoy

(6) Page 17 - Jelloids ahoy
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Permanent URL	https://digital.nls.uk/74458434
Description	Advertisement for 'Iron Jelloids'. This is an advertisement for 'THE GREAT TONIC - Iron Jelloids' The cartoon illustration depicts a crowd of tiny sailors running across the deck of a ship towards the captain, who is shouting ''Jelloids' AHOY!!!' The scene is described in a little verse: 'From off the bridge the Captain spake, / The crew rushed to obey - / The order was that they should take / IRON JELLOIDS thrice a day.' In this 1918 advertisement, iron jelloids are being sold as a general health remedy, with particular benefits to soldiers suffering from nervous disorders. Although no longer widely advertised, iron jelloids are still manufactured, and are used specifically to treat deficiencies of iron, B vitamins and vitamin C.

Form / genre:	Images > Pictures > Illustrations > Periodical Illustrations Miscellaneous > Ephemera > Advertisements
Subject / content:	Cartoons (humorous images) Patent medicines Sailors Steamships Steering wheels Shipmasters
Person / organisation:	Iron Jelloid Co. The Iron Jelloid Co. [Subject of text]
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Christmas, 1918
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Dates / events:	1918 [Date published]
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Blighty
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Description	A humorous weekly magazine issued free to the troops in the First World War; contained short stories, poems, cartoons, paintings and drawings, with contributions from men on active service. Distributed by the War Office, the Admiralty and the Red Cross, and subsidised through donations and sales to the general public.
Shelfmark	6.84

Form / genre:	Written and printed matter > Periodicals
Dates / events:	1916-1920 [Date published] World War, 1914-1918 [Date/event in text]
Places:	Europe > United Kingdom > England > Greater London > London (inhabited place) [Place published]
Subject / content:	Humor
Person / organisation:	Walbrook & Co. [Printer] Walbrook & Co. [Publisher] Committee of Blighty [Publisher]
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Blighty and Sea Pie
Description	Editions of 'Blighty' (1917, 1918) and 'Sea Pie' (1917-1919), First World War magazines with pictures, stories, poems and humour. 'Blighty' was sent free to the men at the front and in the fleet. Profits from sales of 'Sea Pie' went to help sailors and their families.